Haley L Brizzolara

MYX Blend Bar Store & Airstream

CATEGORY: Retail- Small

PROJECT SQUARE FOOTAGE: 1,455 sf

PROJECT COST: $296,000

DATE OF COMPLETION: February 2019

The client launched an innovative business model where customers fully customize and blend their own lipstick or lip gloss from scratch, and then catalogue their blend for online reordering. The design program included a flagship store to host marketing events, as well as the renovation of a 1969 Airstream for mobile events.

A specific color pallet of red, charcoal, and creamy whites was requested to correspond with branding efforts as well as the wish for the space to feel glamorous and classic with touches of modern influences. We created a large dramatic circular ba
The modern damask wallcovering on the back wall is repeated at the front of the store behind reception and guest waiting areas to define the entry space in a special way, and to attract walk in traffic.
The custom designed bar provides organization to display all products and supports standing technicians to easily service seated guest sessions. The blending counter scale must accommodate a mixing sheet, mixing tools, a product tower, and a makeup
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Refurbishment of the 1969 Airstream trailer was intentionally designed in conjunction with the brick and mortar store design and company branding.
The millwork was custom designed to support blending, product storage, and concealment of the trailer wheel wells while maintaining adequate circulation. Again, the blend bar is a rich red color with marble look laminate counters to signify where t
The flooring at the entry provides a glamourous “red carpet” charm. The LVT flooring material was selected for its rich red hue, and because it looks like lipstick. The exterior storefront tile pattern graphically mimics the wallcovering inside, and